Flywheel sits right on your Azure Synapse. Every customer list you create in Flywheel runs a query on Azure Synapse. Every audience you save in Flywheel is stored in the Data Warehouse of your choice. Unleash the power of Azure Synapse for your business teams.
Your business teams will be able to easily pull customer lists, No SQL Required. They can then export them to key destinations.
Governance is key. Require teams to get approval before exporting customer lists to any destinations.
Your customer data stays in Amazon Athena. No creating data pipelines or copying data for Flywheel. Customer segments created in Flywheel are stored in any Data Warehouse you specify.
Flywheel also stores any metrics and revenue reports on customer segments in the Data Warehouse of your choice for your analytics team to use.