Coming Soon

Mailchimp

Export audiences from your Data Warehouse to Mailchimp for email engagement.

Try Flywheel

Supercharge

Mailchimp

with your customer data.

How Flywheel &

Mailchimp

Works

Send customer lists from your Data Warehouse to Mailchimp, targeting email campaigns in one click, and always keep them in sync.

Common Use Cases

Emails based on sign-up activation — Send emails to help users that fall off in your sign up flow and convert them to active users.
Emails based on any user behavior— Send emails based on user behavior such as "Add to Cart."‍
Emails to churned customers — Re-engage churned customers via email with an offer.

How it Works

Create an audience in Flywheel.
Every 15 minutes, we'll generate an updated version of your customer list and send it to Mailchimp.
At the same time, Flywheel will remove users from your audience that no longer qualify and add newly qualified users to your audience.
Flywheel will send all audience segments created in Flywheel Audience Builder to the same Audience list in Mailchimp. To help provide visibility into which users fall into which audience segment created and exported, Flywheel will Tag the users with the name of the audience export from Flywheel.
Create your campaign and select only those users with the appropriate tag for targeting.

Destination Setup

How to Guide

Common use cases for

Mailchimp

Re-engage churned customers via email with a special offer

Some customers will churn. That is the reality of business. However, with Flywheel, you can easily create an audience of churned customers and send them a special offer via Mailchimp to win back!