Engage Android users who are likely to churn and have not opened an email in last 30 days via Braze Email
Engage Android users who are likely to churn and have not opened an email in last 30 days via Braze Email
Email Marketing
Retail

Engage Android users who are likely to churn and have not opened an email in last 30 days via Braze Email

Your android users are valuable to your business. Identify the ones who are likely to churn and send them an engaging email via Braze!

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with your customer data.

How it Works

Goal

Create an audience of potential churn android users and route them to Braze for email engagement.

How you do it

  1. Setup your Data Warehouse as a Source in Flywheel.
  2. Setup your customers table from Data Warehouse.
  3. Activate Braze as a Destination.
  4. Create an audience in Flywheel.
  5. Select users who have a churn score equal to or above 80%.
  6. Select users who access your app or site with an Android device.
  7. Select users who have not opened an email in the last 30 days.
  8. Export to Braze.
  9. Navigate to the Segments Section in Braze. Your audience will take 2-4 hours to fully populate.
  10. Your audience will continue to load to Braze every day with updates.
  11. Create a Braze Email campaign to engage these customers with the right product.

Documentation
How to Guide

See how leading companies use Flywheel for this use case.

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