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The Wheeler

A blog about Data Warehouses and how to activate the data within.

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Powered by Snowflake: Flywheel

Flywheel: The Fastest, No-code Way to Activate Customer Data on Snowflake

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CDPs Are Not the Future

CDPs Are Not the Future

CDPs are not the Future - Your data warehouse should be your single source of truth and the place where you centralize, segment, and activate your customer data and a first-party data platform works directly off your data warehouse.

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The Monthly Wheeler: September 2021

The Monthly Wheeler: September 2021

The easiest way to Activate your Customer Data: September Release Notes

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The Monthly Wheeler: August 2021

The Monthly Wheeler: August 2021

The easiest way to Activate your Customer Data: August Release Notes

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The Monthly Wheeler: May 2021

The Monthly Wheeler: May 2021

The easiest way to Activate your Customer Data: May Release Notes

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A Modern Cloud Playbook for Sports Fan Data: Part 1 — Framework and Self Diagnostic

A Modern Cloud Playbook for Sports Fan Data: Part 1 — Framework and Self Diagnostic

Fan data, in its raw form, is a blurry, beautiful mess. By cleaning it up and activating it, you can provide more value and for both your fans and your organization.

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Send data from BigQuery to Google Ads in under 5 minutes

Send data from BigQuery to Google Ads in under 5 minutes

Send data from Google BigQuery to Google Ads in under 5 minutes

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