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The Wheeler

A blog about Data Warehouses and how to activate the data within.

  • Visual Audience Builder

    Visual Audience Builder

  • SQL Audience Builder

    SQL Audience Builder

  • Share Audiences
    Share Audiences
  • Audience Templates
    Audience Templates
  • Approvals and Governance
    Approvals & Governance
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Powered by Snowflake: Flywheel

Flywheel: The Fastest, No-code Way to Activate Customer Data on Snowflake

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All Posts

  • Visual Audience Builder

    Visual Audience Builder

  • SQL Audience Builder

    SQL Audience Builder

  • Share Audiences
    Share Audiences
  • Audience Templates
    Audience Templates
  • Approvals and Governance
    Approvals & Governance
Introducing Flywheel Recipes

Introducing Flywheel Recipes

Flywheel Recipes suggests intelligent audience segments based on industry best practices, automatically builds them and enables sharing recipes among teammates.

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How to Send Data from Snowflake to YouTube Ads

How to Send Data from Snowflake to YouTube Ads

Step-by-step instructions on how to send data from your Snowflake Data Cloud into YouTube ads and create audiences for advertising campaigns.

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Am I Ready to Activate Data from my Data Warehouse?

Am I Ready to Activate Data from my Data Warehouse?

It is time to accept that your data will never be perfect and waiting to activate it is wasteful. Learn how to avoid analysis paralysis, take a practical approach and start driving value from your data cloud today.

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Everything to Know About Data Activation

Everything to Know About Data Activation

What is Data Activation and how can it supercharge your marketing efforts? Find out the importance of activating your data today.

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How to Send Data from Snowflake to Instagram Ads

How to Send Data from Snowflake to Instagram Ads

Learn how to activate your customer data from Snowflake to Instagram Ads in the time it takes to brew a cup of coffee.

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Why Customer Segmentation is Important

Why Customer Segmentation is Important

Do you know how to group your customers and target them with the right message? Here's why customer segmentation is so important, and how to get started.

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Just launched: Flywheel Recipes! Intelligent audience suggestions, built automatically and shareable with your team. Learn More