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Re-engage your Lost Champion Customers with email offers
Re-engage your Lost Champion Customers with email offers
Email Marketing
Software

Re-engage your Lost Champion Customers with email offers

Create an always on churn program for your best customers. Send churning customer to Marketo to receive email sequences with offers to re-engage them.

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How it Works

Goal

Some of your highest spending customers churn. When they do, you can automatically put them in a Marketo email sequence to re-engage them.

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How you do it

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  1. Setup your Data Warehouse as a Source in Flywheel.
  2. Setup your customers table from Data Warehouse.
  3. Activate Marketo as a Destination.
  4. Enable RFMD Segmentation in Flywheel.
  5. On the Audience Templates page, choose the Flywheel Intelligent Segment "Churned Lost Champions."
  6. Export to Marketo.
  7. Navigate to Marketo Smart Lists. Your audience will take 24-48 hours to fully populate.
  8. Your audience will continue to load to Marketo every day with updates.
  9. Create a Marketo email sequence to engage your best customers that have churned.

‍

Documentation
How to Guide

See how leading companies use Flywheel for this use case.

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