Acquire customers that look like your best customers with Google Ads
Acquire customers that look like your best customers with Google Ads
Marketing
Retail

Acquire customers that look like your best customers with Google Ads

Send your top customer lists from BigQuery to Google Ads and use the power of Google's data to find customers that look like them.

Try Flywheel
Supercharge 
Google Ads
Flywheel
with your customer data.

How it Works

Goal

Acquire your next best customers using data about your current best customers. Makes sense doesn't it?

How you do it

  1. Setup your Data Warehouse as a Source in Flywheel
  2. Setup your customers table from Data Warehouse
  3. Activate Google AdWords as a destination
  4. Select customers in the Audience Builder that have spent over $500 and made more than 5 purchasers. Customize this amount to be your top spenders.
  5. Export to Google Ads
  6. Navigate to Google Ads Audience Manager. Your audience will take 24-48 hours to fully populate.
  7. Your audience will continue to load to Google Ads every day with updates.
  8. Create a Similar Audience on Google Ads Audience Manager. This "Similar Audience" contains customers that look like your best customers based on Google's data.
  9. Create a Google Ads campaign and leverage your "Similar Audience" to start acquiring new great customers.
Documentation
How to Guide

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